Asics

Heritage & Philosophy

Founded in 1949 as Onitsuka Tiger, Asics embodies the Latin motto “Anima Sana In Corpore Sano” – a sound mind in a sound body. Renamed in 1977, the brand has remained true to its core values of quality, dedication and innovation. From its Japanese roots to global acclaim, Asics has set the standard for performance-driven design and timeless elegance.

Signature Technology & Iconic Models

Asics’ legendary GEL® cushioning system and FF™-foam midsole deliver unmatched shock absorption and energy return. Explore celebrated lines like the GEL-Kayano and GEL-Nimbus for marathon-grade support, or discover versatile lifestyle silhouettes crafted with breathable mesh and jacquard uppers. Every piece from running shoes to technical apparel—balances cutting-edge materials with precision engineering for enduring comfort and style.

Exclusive Collections & Collaborations

Asics continually pushes the boundaries of sport and streetwear through high-profile partnerships and limited-run capsules. From Tokyo-based artists reimagining GEL-matrix silhouettes to luxe fashion houses adding a couture touch to classic runners, these exclusive drops offer fresh takes on Asics’ heritage. At Baskèts, you’ll find rotating collaborations you won’t see anywhere else, grab them fast before they sell out.