Last Wednesday we celebrated the launch of the New Balance 990v6 with an exciting release party. The brand deserved a special event to highlight the new 6th version of the 'MADE IN USA' model. Have you seen the larger-than-life shoebox that our sneaker store was turned into? Be sure to check it out when passing on the Elandsgracht. Next door, our Jordaan store was turned into a New Balance x Baskèts collaboration space, showing on co-branded flags and napkins. We’re so grateful for everyone who came to the launch event and enjoyed a delicious ABSOLUT cocktail at the bar. Visitors were entertained by a live performance of Abel, while savoring some delicious snacks. The 990v6 shoe was showcased all throughout the store and buyers even received a limited-edition New Balance x Baskèts totebag. If you missed out the New Balance 990v6 is now available online or in-store. Check out the vibe in the video below and maybe spot yourself on one of the pictures of the event!
